Social signals are contextual to the time frame when the content was shared, the medium used (i.e, Tweeted content, Google Plus shares, embedded content, social share plugins) and the share momentum (how many people tweeted the content from the time it was posted) adding up to a complicated mess of social noise. How relevant and useful...

ALTERNATIVES TO HOOTSUITE THAT WE HAVE USED Successfully managing social media presence is without a doubt the biggest challenge for small businesses that are developing a digital marketing strategy. Time and effort is often wasted on logging into multiple social media platforms, writing and scheduling posts across multiple accounts, and keeping track of multiple streams...