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January 23, 2020
Google vs. Yelp With the importance of reviews on the rise, connecting with third-party services such as Yelp can yield organic visibility when it comes to local search. For smaller less recognized brands, Yelp may be the fastest route to first page results. If you can foster positive reviews and improve your Yelp score you...
Influencers: The 21st Century Lemming Herder   So What Is An Influencer?   Influencer marketing is nothing new, and has been around for many years before the Internet was commonplace. Do you remember those crazy chain letters in the 90’s? How about those spammy adverts on television with some big-shot in a suit preaching about...
ALTERNATIVES TO HOOTSUITE THAT WE HAVE USED Successfully managing social media presence is without a doubt the biggest challenge for small businesses that are developing a digital marketing strategy. Time and effort is often wasted on logging into multiple social media platforms, writing and scheduling posts across multiple accounts, and keeping track of multiple streams...