Our Content Marketing strategy has helped shaped the way Google interprets service value & legitimate business information. Read some case studies showing improvements with our content marketing strategies.
Modern Challenges of Accessible Web Experiences In an era dominated by digital interactions, the concept of accessibility holds unprecedented significance. Imagine navigating the vast landscape of the internet, only to encounter barriers that impede your ability to access vital information or services. For individuals with disabilities, this scenario is all too familiar. However, amidst the...
Google Easter Eggs are a fun and creative way for the search engine giant to entertain its users. These hidden surprises can be anything from simple animations to interactive games, and they can be found by typing certain keywords or phrases into the search bar. While many of these Easter Eggs are designed for adults,...
History of Tay AI Tay AI, short for Tay, was a chatbot developed by Microsoft Corporation. Introduced in March 2016, Tay was designed to engage with users on Twitter in the form of conversation, thereby demonstrating the capabilities of artificial intelligence (AI) in natural language processing and understanding. Tay AI was part of Microsoft’s broader...
A lot of basic user journeys start with a landing page, homepage, product page or service page that leads to the completion of a form. With mobile and voice search dominating the beginning of many user journeys, it is important to consider user intent when designing landing pages. Understanding User Intent vs. User Journey While...
eCommerce Search Engine Optimization (SEO) represents a strategic endeavor aimed at augmenting website traffic, predominantly through Organic Search methodologies, though complementary benefits are also garnered through Pay-Per-Click (PPC) mechanisms. When users conduct searches via platforms such as Google, the ensuing Search Engine Results Page (SERP) features a blend of sponsored advertisements and organic listings. Within...
eCommerce Web Design is the consideration of primarily helping users shop online, sometimes siloed off by companies to different agencies that focus on optimizing a specific product/category on a website. Even with the best user experience on the Internet, eCommerce Web Design plays a serious role in how product pages appear within the eCommerce platform....
Optimizing eCommerce Businesses since 2016