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Optimizing eCommerce Businesses since 2016SEO Checklists are process templates that direct the implementation of strategy and optimization. AHREFs provide a great example of some SEO Checklists for different factums of improvement. SEO Basics Checklist Set Up Google Search Console Set up Bing Webmaster Tools Set up Google Analytics Install an SEO plugin Create and Submit Sitemap Create a robots.txt […]
Technical Debt (also known as design debt or code debt) is the implied cost of additional rework when taking shortcuts during development. One of the easiest examples of this is choosing easy (limited) solutions instead of using a better approach that would take longer. The longer a company waits to address their technical debt, the […]
A meaningful FAQ Section is one of the most important components of a successful eCommerce website. Every FAQ should contain relevant, user-focused information that helps solve a problem or answer a question. In the best-case scenarios, we have data to support the questions being asked, allowing for more specific topic clusters to group users as […]
eCommerce Search Engine Optimization (SEO) represents a strategic endeavor aimed at augmenting website traffic, predominantly through Organic Search methodologies, though complementary benefits are also garnered through Pay-Per-Click (PPC) mechanisms. When users conduct searches via platforms such as Google, the ensuing Search Engine Results Page (SERP) features a blend of sponsored advertisements and organic listings. Within […]
One of the most important components of a successful eCommerce website is a meaningful FAQ Section. Let’s assume you have found a platform to optimize an eCommerce store that sells physical products. If those products contain enough information to help a customer decide, then you have already started on the right path to optimizing your […]
eCommerce Web Design is the consideration of primarily helping users shop online, sometimes siloed off by companies to different agencies that focus on optimizing a specific product/category on a website. Even with the best user experience on the Internet, eCommerce Web Design plays a serious role in how product pages appear within the eCommerce platform. […]