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Discover the meaning behind the technical jargon used by digital marketing professionals. Digital strategy has helped shaped the way Google interprets business information. Read about the terminology and return on investment with illustrative case studies revealing the value behind internet marketing.
Jump to Maintaining Compliance Canada’s Anti-Spam Law (CASL) is designed to keep digital marketers and data collection in connection with commercial activities regulated to protect the rights of consumer privacy in Canada. Designed as one of the most stringent anti-spam laws in the history of Federal internet regulation, making CASL’s application particularly bothersome for businesses...
For information on Customer Experience Management (CXM), click here. The definition of commercial electronic messages (CEM) includes all electronic messages (email, SMS) that are sent by organizations with commercial intent. With the implementation of anti-spam laws in Canada, the definitions of legal requirements for Canada’s Anti-Spam Legislation (CASL) and other compliance standards include this terminology...
Medical clinic web design has industry compliance, GDPR, Accessibility, and data privacy policies that need to be taken into consideration before deploying digital assets in the Medical or Hospital space. Google has different filters that it uses for users searching for medical information. When making any attempt to accessing medical information on Google, each web...
The Healthcare Industry is heavily regulated when it comes to digital marketing in the USA and Canada. In order to protect the sensitive private data of individuals, there are specific restrictions and procedures that provide standardized best practices for websites or applications. Any medical or healthcare website must consider industry compliance, GDPR, Accessibility and data...
The term ePHI (electronic PHI) includes any patient information that is stored or shared electronically, typically managed by Hospitals or medical practice data collection that falls under Protected Health Information (PHI) policies. These policies can also apply to medical websites that collect personal data during the acquisition process. The root term PHI can be interchangeably...
The Healthcare Industry is heavily regulated when it comes to digital marketing in the USA and Canada. In order to protect the sensitive private data of individuals, there are specific restrictions and procedures that provide standardized best practices for websites or applications. Any medical or healthcare website must consider the collection of Protected Health Information...
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